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Research Home
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Click the  icon to view the hierarchy. |
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advertising media (<declaratory and advertising artifacts>, <information artifacts by function>, ... Visual and Verbal Communication (hierarchy name)) |
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Note: Mass communication materials or means that call public attention to a product, service, or event and to elicit a specific response, particularly to acquire, use, or participate in the product, service, or event that is being advertised.
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| Terms: |
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| advertising media (preferred,C,U,English-P,D,U,PN)
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| media, advertising (C,U,English,UF,U,U)
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| supports publicitaires (C,U,French-P,AD,U,NSN)
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Facet/Hierarchy Code: V.VW |
Hierarchical Position:
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Objects Facet |
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.... Visual and Verbal Communication (hierarchy name) (G) |
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........ Information Forms (hierarchy name) (G) |
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............ information forms (objects) (G) |
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................ information artifacts (G) |
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.................... <information artifacts by function> (G) |
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........................ <declaratory and advertising artifacts> (G) |
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............................ advertising media (G,U) |
Sources and Contributors: |
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