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ID: 300054347
Page Link: http://vocab.getty.edu/page/aat/300054347

 

Record Type: concept
advertising (communications (discipline), social sciences, ... Disciplines (hierarchy name))

 

Note: Public presentation of or calling attention to a product, service, event, or idea, that is openly paid for by an identified entity. Media for advertising include print and online publications, posters, television, and other media.
 
Terms:
advertising (preferred,C,U,LC,English-P,D,U,U)
廣告 (傳播) (C,U,Chinese (traditional)-P,D,U,U)
guǎng gào (C,U,Chinese (transliterated Hanyu Pinyin)-P,UF,U,U)
guang gao (C,U,Chinese (transliterated Pinyin without tones)-P,UF,U,U)
kuang kao (C,U,Chinese (transliterated Wade-Giles)-P,UF,U,U)
adverteren (C,U,Dutch-P,D,U,U)
reclame maken (C,U,Dutch,UF,U,U)
annonce (advertising) (C,U,French-P,D,U,N)
réclame (C,U,French,UF,U,N)
Anzeige (advertising) (C,U,German,AD,U,N)
Reklame (C,U,German,UF,U,N)
Werbung (C,U,German,UF,U,N)
avviso (C,U,Italian-P,D,U,N)
anuncio (C,U,Spanish-P,D,U,N)
publicidad (C,U,Spanish,AD,U,U)
aviso (C,U,Spanish,UF,U,N)
annons (C,U,Swedish-P,D,U,N)
reklam (C,U,Swedish,UF,U,N)

Facet/Hierarchy Code:  K.KD

Hierarchical Position:

Hierarchy of Activities Facet
Activities Facet
Hierarchy of Disciplines (hierarchy name)
.... Disciplines (hierarchy name) (G)
Hierarchy of disciplines (concept)
........ disciplines (concept) (G)
Hierarchy of social sciences
............ social sciences (G)
Hierarchy of communications (discipline)
................ communications (discipline) (G)
Hierarchy of advertising
.................... advertising (G)

Additional Notes:
Chinese (traditional) ..... 對商品、服務或行動理念進行非個人的宣傳,刊登廣告者自表身份並公開償付。 
Dutch ..... De niet-persoonlijke presentatie van goederen, diensten of ideeën om resultaat te bereiken, waar openlijk voor is betaald door een geïdentificeerde instelling. 
Spanish ..... La presentación impersonal de bienes, servicios o ideas por medio de una acción, sabiendo que éstas son pagadas por una entidad identificada. 

Related concepts:
focuses on ....  advertising art
..................  (commercial art, art genres, ... Associated Concepts (hierarchy name)) [300386707]
practiced/ studied by ....  advertisers
......................................  (<people in commerce and business>, <people by occupation>, ... People (hierarchy name)) [300252554]

Sources and Contributors:
廣告 (傳播)............  [AS-Academia Sinica Preferred]
.................  國家教育研究院-雙語詞彙、學術名詞暨辭書資訊網 28 July, 2014 July 22, 2009
.................  大英百科全書線上繁體中文版 September 27, 2011
.................  智慧藏百科全書網 September 27, 2011
.................  朗文當代大辭典 p. 22
.................  牛津當代大辭典 p. 23
.................  輔仁服飾辭典 p. 6
adverteren............  [RKD, AAT-Ned Preferred]
.......................  AAT-Ned (1994-)
.......................  Van Dale Online Woordenboek (2014-)
advertising............  [GCI Preferred, VP Preferred]
.......................  AATA database (2002-) 120210 checked 26 January 2012
.......................  CDMARC Subjects: LCSH (1988-)
.......................  IFLA Glossary for Art Librarians (1984)
.......................  Kaufman, Essentials of Advertising (1980) 3, AmMktingAsoc def: any form of nonpersonal pres. of gds, servs or ideas for action, openly pd for by
.......................  Library of Congress Authorities online (2002-) sh 85001086
.......................  Peterson's Guide to Graduate and Professional Programs (1967-) Vol. 3, 1876
.......................  RIBA, Architectural Keywords (1982)
.......................  RILA, Subject Headings (1975-1990)
.......................  Webster's Third New International Dictionary (1961) 31
.......................  Worcester Art Museum Library, List of subject headings, unpub. (1976)
annonce (advertising)............  [VP]
......................................  IFLA Glossary for Art Librarians (1984)
annons............  [VP]
.................  IFLA Glossary for Art Librarians (1984)
anuncio............  [VP]
.................  IFLA Glossary for Art Librarians (1984)
Anzeige (advertising)............  [VP]
......................................  IFLA Glossary for Art Librarians (1984)
aviso............  [VP]
..............  IFLA Glossary for Art Librarians (1984)
avviso............  [VP]
.................  Cassell's Italian Dictionary (1983)
guang gao............  [AS-Academia Sinica]
....................  AS-Academia Sinica data (2014-)
guǎng gào............  [AS-Academia Sinica]
....................  AS-Academia Sinica data (2014-)
kuang kao............  [AS-Academia Sinica]
....................  AS-Academia Sinica data (2014-)
publicidad............  [CDBP-SNPC Preferred]
.......................  Moliner, Diccionario de uso del español (2004) II:877
réclame............  [VP]
.................  IFLA Glossary for Art Librarians (1984)
reclame maken............  [RKD, AAT-Ned]
..........................  AAT-Ned (1994-)
..........................  Van Dale Online Woordenboek (2014-)
reklam............  [VP]
.................  IFLA Glossary for Art Librarians (1984)
Reklame............  [VP]
.................  IFLA Glossary for Art Librarians (1984)
Werbung............  [VP]
.................  IFLA Glossary for Art Librarians (1984)
 
Subject: .....  [AS-Academia Sinica, CDBP-SNPC, GCI, RKD, AAT-Ned, VP]
............  AAT-Ned (1994-)
............  AATA database (2002-) 120210 checked 26 January 2012
............  Blodgett, Photographs (1979) 99; commercial photography
............  CDMARC Subjects: LCSH (1988-) direct advertising; mail advertising; precoor; advertising, direct-mail
............  Graphis Design (1952-) Vol. 8, 71; direct advertising
............  Hornung and Johnson, 200 Years of American Graphic Art (1976) 149; direct mail campaigns
 
Note:
English .......... [VP]
.......... IFLA Glossary for Art Librarians (1984)
.......... Kaufman, Essentials of Advertising (1980)
Chinese (traditional) .......... [AS-Academia Sinica]
.......... AS-Academia Sinica data (2014-)
Dutch .......... [RKD, AAT-Ned]
.......... AAT-Ned (1994-)
.......... Van Dale Online Woordenboek (2014-)
Spanish .......... [CDBP-SNPC]
.......... TAA database (2000-)

 

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