B. User Issues
Any individuals, institutions, or organizations that wish to use the intellectual property created by others are termed "users." Because the numbers and types of users are so diverse, service providers group them by markets, then develop services that address the broad needs of these markets. How a provider defines a user market can be arbitrary, depending on its own perceptions and the importance of that market to its operations. Certain markets, such as commercial ones, tend to be identified similarly by different providers, while other markets, such as education, are interpreted in highly variable ways.
Providers may also define their users by venues of use. The music performing rights collectives identify their users in this manner, categorizing them by where their repertoire is used (e.g., dance and aerobics classes, funeral homes, cruise ships, restaurants). The Motion Picture Licensing Corporation is another service provider that defines its user base by venue, licensing the right to play home videocassettes to establishments (e.g., daycare centers, libraries, correctional facilities, oil rigs) rather than to individuals.