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From: "SellArtSmart" <info@art-exchange.com>
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Subject: News from art-exchange.com!
Date: Tue, 29 Mar 2005 17:39:10 -0600
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<p class="examples"><font size="3" face="Arial, Helvetica, sans-serif"><a name="Top"></a><font color="#993333" size="4"><strong><em>Quick
Links</em> </strong></font></font></p>
<p><font size="3" face="Arial, Helvetica, sans-serif"><strong><a href="#sales">Internet
Sales Initiative</a><br>
</strong></font><font size="3" face="Arial, Helvetica, sans-serif"><strong><a href="#tips">Art
Tip of the Month</a></strong><br>
<strong>Exhibition 2005</strong><br>
<strong>Art Business News</strong><br>
</font></p>
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<td width="423" valign=top> <table width="468" border="0" cellpadding="6" cellspacing="0" bordercolor="#000000">
<tr>
<td valign="top" bgcolor="#A0B4C5" > <p><strong><b><font size="4" face="Arial, Helvetica, sans-serif">Our
featured art consultant: Rodger Gipe</font></b></strong></p>
<table width="100%" border="0" cellspacing="0" cellpadding="5">
<tr>
<td width="38%" valign="middle"><font face="Arial, Helvetica, sans-serif"> <img src="http://www.art-exchange.com/newsletter/mar05/gipe.jpg" width="155" height="210"></font></td>
<td width="62%" valign="top" > <p><font size="3" face="Arial, Helvetica, sans-serif">One
of the founders of art-exchange,
Rodger has been in the gallery
business for many years. He heads
up our “secret weapons”
department — all the things
our artist customers never see
that help us sell their art. Rodger
has built a data warehouse, recently
mentioned in Art Business News,
that tracks major art sales around
the world. Buyers know they can
come to him for hard-to-find pieces.
He also works to bring on-line
buyers to review the works available
for immediate purchase (see <a href="#sales">“Internet
Sales Intitiative”</a> below).
And he identifies new sources
of art for our virtual inventory.<br>
</font> </p></td>
</tr>
<tr valign="top">
<td colspan="2"> <p><font size="4" face="Arial, Helvetica, sans-serif">
<strong><b><font size="4" face="Arial, Helvetica, sans-serif">Rodger
Gipe</font></b></strong> —
one of the top art consultants
working for you at art-exchange.</font><font face="Arial, Helvetica, sans-serif">
</font></p></td>
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<font face="Arial, Helvetica, sans-serif"><strong><b><a name="sales" id="sales"></a></b></strong></font><br>
<font face="Arial, Helvetica, sans-serif"><strong><font color="#993333" size="5"><em>Internet
Sales Initiative</em></font></strong><br>
<br>
Last fall we launched a major project to grow
the retail sales channel for our artists. Rodger
Gipe (see article above) has led this, making
improvements on many of our pages, buying “pay-per-click”
advertising, and using special techniques to
raise our rankings in search engines. And it’s
working — both Web traffic and art sales
have grown consistently over the past six months,
and we continue to make improvements to keep
that going. <br>
<br>
To find out how to get into the traffic pattern,
call <strong>Debby</strong> at <strong><br>
(800) 647-6336 x 107</strong>. </font><font face="Arial, Helvetica, sans-serif"><a href="#Top" class="leftinclude">Back
To Top</a></font> <br>
<table width="468" border="0" cellpadding="6" cellspacing="0" bordercolor="#000000">
<tr>
<td valign="top" bgcolor="#93D0A8"><font face="Arial, Helvetica, sans-serif"><strong><b><a name="tips" id="tips"></a>Art
Tip of the Month</b></strong><font
size=1> <br>
<strong><br>
</strong></font></font><font size="1" face="Arial, Helvetica, sans-serif">Dear
Artist: In this section of our newsletter
we will offer business advice designed
to help you Sell More Art. If you have
suggestions, things that have worked for
you in the past, please share and we will
pass your thoughts along for others. This
is the place where you can help your fellow
artists. </font> <p><font face="Arial, Helvetica, sans-serif"><font color="#FFFFFF" size="5"><strong>Try
a Mew Media</strong></font> <br>
<br>
As you build your reputation as an artist,
it is natural to fall into a pattern,
whether that be style, media, or subject
matter. One way to expand the potential
client base for your work is to explore
other categories. To really get the
creative juices flowing, try a new media-
ceramic, photography, tile, or even
mixed media. This will get your work
in front of more buyers, show your existing
patrons the depth of your talent, and
set you apart. Read on to find one great
way to get this kind of work exposed.<br>
</font></p></td>
</tr>
</table>
<div align="center"></div>
<p align="left"><font color="#000000" face="Arial, Helvetica, sans-serif"><a name="2005" id="2005"></a></font><font color="#993333" size="5" face="Arial, Helvetica, sans-serif"><strong><em>Exhibitions
2005 seeking alternative media for 4th quarter
show</em></strong></font>
<p align="left"><font face="Arial, Helvetica, sans-serif"><strong>Spring
Special</strong> — submit a work in
alternative media and receive <strong>two
permanent listings free</strong>. <br>
<br>
Call <strong>Anita</strong> at <strong>(800)
647-6336 ext. 121</strong> to take advantage
of this offer. Valid for existing customers
OR with purchase of listing package.<br>
<br>
<strong>Note:</strong> we are still accepting
submissions of works in all styles. Click
HERE
to submit online. </font><font face="Arial, Helvetica, sans-serif"><a href="#Top" class="leftinclude">Back
To Top</a></font> <br>
<br>
<table width="468" border="0" cellpadding="6" cellspacing="0" bordercolor="#000000">
<tr>
<td valign="top" bgcolor="#B7E3DE"><font face="Arial, Helvetica, sans-serif"><strong><b><a name="business" id="business"></a></b><font color="#FFFFFF" size="5"><em><font color="#003399">Art
Business News</font></em></font></strong></font><font face="Arial, Helvetica, sans-serif"><br>
<br>
One of the key players in the art industry
is this high-quality publication. See
our ad in the March issue and read the
February “dot-com” section
for news about art-exchange! <br>
<br>
Call <strong>Eric</strong> at <strong>(800)
647-6336</strong> to find out more about
our “MOCA” news.</font></td>
</tr>
</table>
<p align="left"><font color="#993333" size="5" face="Arial, Helvetica, sans-serif"><strong><em>List
Your Art With Us!</em></strong></font>
<p align="left"><font color="#000000" size="3" face="Arial, Helvetica, sans-serif">Follow
these instructions
or call <strong>Chelsea</strong> at <strong>(800)
647-6336 ext. 119</strong> to sign up today. </font>
<font face="Arial, Helvetica, sans-serif"><a href="#Top" class="leftinclude">Back
To Top</a></font><br>
<br>
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<font color="#000000" face="Arial, Helvetica, sans-serif"><a name="nuts&bolts" id="nuts&bolts"></a></font><img height=16
src="http://www.art-exchange.com/newsletter/mar05/topbar.gif"
width=615>
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<td width="571"> <p><font color="#990000" size="5" face="Arial, Helvetica, sans-serif"><strong><em><br>
<table width="537" border="0" cellpadding="8" cellspacing="0">
<tr>
<td><p><font color="#990000" size="5" face="Arial, Helvetica, sans-serif"><strong><em>One
great way we get your art in front of art buyers is the </em>BuyArtSmart<em>
newsletter.</em></strong></font> </p>
<hr> <font size="5" face="Arial, Helvetica, sans-serif"><strong><font color="#990000"><em>Can
we be your home page?</em></font></strong></font><font color="#990000"><em><font size="3" face="Arial, Helvetica, sans-serif"></font></em></font><font size="3" face="Arial, Helvetica, sans-serif"><br>
<br>
<strong><font color="#000000">The answer is a resounding YES!</font></strong><font color="#000000">
We have set up art-exchange.com to have a direct link from our search
capability to YOU. <br>
<br>
Just find your name in the alphabetical list. It will be a live
link to a page featuring your works, with another link to your bio.
In fact, using our site this way can save you money- after all,
we charge NO hosting fees, NO annual fees, and NO fees to change
information about the images in your section of the website. See
a sample here.</font></font>
<hr> <font size="3" face="Arial, Helvetica, sans-serif"><font color="#990000" size="5"><strong><em>Have
you updated your bio lately?</em></strong></font><br>
<br>
<font color="#000000">If art-exchange.com is where people find out
about you and your work, make sure your bio is up-to-date! <br>
<br>
<strong> We’ll be happy to update it for you free!</strong>
Just e-mail your update to <a href="mailto:customerservice@art-exchange.com">customerservice@art-exchange.com</a>.</font></font>
<br> <br> <hr> <font size="3" face="Arial, Helvetica, sans-serif"><strong><font color="#990000" size="5"><em>Featured
product</em></font></strong><br>
<br>
<font color="#333333">For a limited time (through April 15), existing
artist subscribers who submit an impressionist work for the 2005
Exhibition get to list an additional work in our database <strong>FREE!</strong>
<br>
<br>
Contact <strong>Anita</strong> at <strong>(800) 647-6336 ext. 121</strong>. </font></font><font color="#333333" face="Arial, Helvetica, sans-serif"><a href="#Top" class="leftinclude">Back
To Top</a></font><font face="Arial, Helvetica, sans-serif"><br>
</font></td>
</tr>
</table>
</em></strong></font><font face="Arial, Helvetica, sans-serif"><br>
</font>
</td>
</tr>
</table>
<table width="615" border="0" cellspacing="0" cellpadding="0">
<tr>
<td> <p><font face="Arial, Helvetica, sans-serif"><strong><img height=16
src="http://www.art-exchange.com/newsletter/mar05/topbar.gif"
width=617></strong></font></p></td>
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<p><font face="Arial, Helvetica, sans-serif"><strong><font size="5">CONTACT
INFORMATION:</font></strong></font></p>
<blockquote>
<p><font color="#000000" face="Arial, Helvetica, sans-serif"><strong>Art-Exchange.com</strong></font></p>
<p><font face="Arial, Helvetica, sans-serif">Home Office: 804
Central Ave. Hot Springs, AR 71901</font></p>
<p><font face="Arial, Helvetica, sans-serif">General Inquiries:
<a href="mailto:info@Art-Exchange.com"> info@Art-Exchange.com</a></font></p>
<p><font face="Arial, Helvetica, sans-serif">Sales Inquiries:
<a href="mailto:ragipe@Art-Exchange.com"> ragipe@Art-Exchange.com</a></font></p>
<p><font face="Arial, Helvetica, sans-serif">Technical Inquiries:
<a href="mailto:admin@Art-Exchange.com"> admin@Art-Exchange.com</a></font></p>
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