I taught a high school graphic design course last year
and had the students alter an existing logo for a food
The students had to research the benefits and
disadvantages of the product and use that data and
data on the corporation that produced/sold the product
to inform their altered logo design.
The result in many cases was a
tongue-in-cheek/satirical twist in the re-illustration
of the of the logo. One student researched a popular
orange soda and found that the consumption of soda can
make one bones brittle. The log then took on a
brittled, cracking , fissure filled appearance and the
color shifted to a more neutral palette.
This was a great lesson and students at the middle
school level could pull thi project off.
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