Johann Gregor Höroldt

Dates1696 - 1775
RolesArtist, Painter
NationalityGerman
BornJena, Germany
DiedMeissen, Germany

A lucky chance brought Johann Gregorius Höroldt to the newly formed Meissen porcelain manufactory in 1720, where he stayed for more than fifty years and became a dominant figure in the painting workshop. Trained as a wallpaper painter and tapestry designer, Höroldt learned to paint porcelain at the Du Paquier porcelain manufactory in Vienna. When Meissen decided to hire a new porcelain painter, Höroldt applied. After several years of experimenting, he developed sixteen new enamel colors that are still the basic paints used to decorate porcelain today.

As porcelain decoration was a completely new phenomenon in Europe in the 1700s, Höroldt also had the opportunity to establish a new decorative vocabulary for the medium. In addition to imitating the ornament of Chinese and Japanese porcelain, he developed his own style of flowers and delicate chinoiserie scenes. He also established a workshop system so that all the painters under him in the workshop had access to his designs and could copy them.

After the arrival of the modeler Johann Joachim Kändler at Meissen, Höroldt's influence decreased. Kändler's new, complex forms allowed less space for Höroldt's surface decoration.